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Recently, Michael Bechinie became Regional Director Europe, Middle East & Africa (EMEA) in the Board of Directors of the User Experience Professionals Association (UXPA International). Michael has 20 years of expertise in the fields of Usability and Interaction Design and could accompany more than 200 national and international clients, among other things, in doing UX workshops and -trainings. Additionally he teaches as guest lecturer on universities and at different organisations (University of Vienna, University of Applied Sciences), publishes in various professional magazines and works as reviewer for international Human Computer Interaction conferences.
Being Regional Director comes with new tasks and challenges for Michael Bechinie. Tasks of representation, like representing regional members and chapters as well as the UXPA in the EMEA region or collaboration with other Regional Directors. Besides general support, he will also support the growth of UXPA activities in this region.
He is also jointly responsible to maintain and expand the global network of the User Experience Professionals. UXPA Regional Directors support anyone who researches, designs and evaluates the User Experience of products and services.
Lately, at the UXPA conference in June in Toronto, Michael presented the submitted papers of “User Interface Design Style Guides are not dead, they just smell funny“. That’s where he also has been interviewed together with other UX professionals about “UX Professionals in practise“.
Founded in 1991, the association is now one of the world’s biggest, which promotes User Experience concepts and -techniques. Especially via conferences, the annual World Usability Day or with more than 50 active, so called “local chapters” with members in 60 countries for local networking.